Blog · Marketing
Marketing guides
Practical, fact-checked guides for UK & Ireland restaurants and takeaways — cutting delivery commission, choosing an EPOS, AI phone answering, bookings and direct ordering.
Marketing
Restaurant SEO: How to Rank Locally and Win Direct Orders
Most future customers are searching "near me" on their phone. Local SEO fundamentals for restaurants — Google Business Profile, co...
Read · 7 min
Marketing
Google Business Profile for Restaurants: Get Found Locally
When someone searches "near me", your Google Business Profile — not your website — is what they see first. How to claim and comple...
Read · 7 min
Marketing
Restaurant SMS Marketing in the UK: The Rules, Costs and ROI
A text gets read in minutes — which makes SMS powerful and easy to abuse. The UK rules (PECR consent, ID, opt-out), the per-messag...
Read · 7 min
Marketing
Restaurant Loyalty Programs That Actually Work (UK, 2026)
Most loyalty cards are forgotten in a wallet. How to build a restaurant loyalty program that changes behaviour: the right reward,...
Read · 7 min
Marketing
Restaurant Email Marketing: Build a Customer List You Actually Own
Email is the one marketing channel you fully own. How to build a restaurant email list the right way, what the UK rules (GDPR/PECR...
Read · 7 min
Marketing
How to Get Customers to Order Direct (and Off the Delivery Apps)
Most app customers would order direct if you made it easy and gave them a reason. A practical playbook: make the link unmissable,...
Read · 7 min
Marketing
Restaurant Marketing That Works: Using AI Growth Insights Without Losing Control
Owning your customer data beats aggregator anonymity. What AI growth insights surface, campaigns you approve (human-in-the-loop),...
Read · 8 minStop paying the apps — keep your customers
See exactly what you'd save going direct, then book a 20-minute demo on your own menu.